Here are the 14 best places to buy engagement rings online
Get a head start in finding your perfect engagement ring by knowing the best places to look.
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What’s fun, exciting, terrifying, and a part of one of the most important decisions of your life? Engagement ring shopping. You need to pick the perfect engagement ring for yourself and your significant other since you’re going to wear it every day for the rest of your life. No pressure.
Today, online shopping is the norm and shopping for engagement rings is no exception. You can mix and match different styles and find something unique, or stay traditional with a sparkling diamond engagement ring. There’s so many options and places to go, however, that it can be hard to know where to start. You want a ring that'll be cherished lifelong but need to take into account prices, customer reviews, stone quality, return policies and more.
Don’t let the plethora of options overwhelm you because we’ve done all that legwork for you. From trendy retailers to traditional companies, get a head start in finding your dream ring and check out the 14 best places to buy an engagement ring online.
1. Blue Nile
Established in 1999, Blue Nile was essentially the first online engagement ring retailer.
Our favorite: Petite Micropavé Diamond Engagement Ring—$8,506
Prices: 💍💍💍
Return policy: 30 days
Blue Nile was founded in 1999 with the reputation of offering high-quality diamonds at competitive prices. That continues today with a variety of engagement ring styles at an affordable price. It offers solitaires, halo, and three-stone ring designs in traditional and modern styles. The team offers assistance and can help you pick a diamond from the company’s 150,000 GIA-graded diamonds in its inventory. Whether you want to design your own or shop its ready-made catalog, you can find the perfect engagement ring at Blue Nile.
2. James Allen
When it comes to engagement rings, James Allen is on the expensive side, but it's so worth it.
Our favorite: Lab-Created Ideal Cut Round Diamond Petite Diamond Halo Engagement Ring—$3,105
Prices: 💍💍💍
Return policy: 30 days
James Allen offers a fully curated experience with a custom design feature and the ability to view each diamond with a high-resolution, 360-degree high-definition photo. You can see every quality of the diamond and feel 100% comfortable purchasing online versus in person. If you want something all put together, James Allen offers ready-to-ship rings at a variety of price points. While James Allen is on the higher end of the price range, you can be certain the stone is of high quality.
3. Zales
You can find more than just diamond engagement rings at Zales.
Our favorite: Princess-Cut Diamond Bridal Set—$1,315
Prices: 💍💍
Return policy: 30 days
Perhaps one of the most established jewelry stores on our list, Zales was founded in 1924 in Texas. As one of the largest jewelry retailers in the United States, you have the option to browse online or easily visit its stores in person. The company offers ethically sourced diamonds, gemstones, and lab-made diamonds at an affordable price. Zales also has unique engagement ring collections such as Enchanted Disney, Kleinfeld, and Vera Wang.
4. Mejuri
Mejuri marries style with affordability and offers a great selection.
Our favorite: Bold Diamond Eternity Ring—from $2,500
Prices: 💍💍
Return policy: 60 days
Mejuri offers a wide range of engagement ring options for both women and men. Its rings are on-trend with styles that range from delicate to heavy and modern. The rings are made of 14k or 18k gold and ethically sourced diamonds, and include a variety of customization options to make the ring personal for you and yours. In addition to engagement rings, the company has a diverse collection of jewelry that we’ve reviewed and been impressed with.
5. Jared
Jared has dominated the engagement ring market since 1945.
Our favorite: Diamond Solitaire Bezel-Set Princess—$1,840
Prices: 💍💍💍
Return policy: 30 days
Jared has quite a few options to choose from when picking your ring. You can have a virtual appointment, purchase a ready-to-ship ring, or design your own engagement ring for personalization. Jared features collections by Vera Wang, Pnina Tornai, and selections of unique gemstones and colorless diamonds.
6. Brilliant Earth
Brilliant Earth offers ethical, conflict-free diamonds and uses recycled materials.
Our favorite: Petite Twisted Vine Engagement Ring—from $1,150
Prices: 💍💍💍
Return policy: 30 days
Brilliant Earth’s rings are ideal for the couple who is eco-conscious and certain they’d like to buy an ethically-sourced ring. Founded in 2005 with the goal of providing customers with ethically-sourced and sustainably-made jewelry, Brilliant Earth has a strong commitment to transparency and traceability. Needless to say, all of its diamonds are certified as conflict-free.
The best part is you can customize your own ring, picking the band style and diamond. The diamond collection is detailed with a description of the carat, cut, color, and clarity––all things you need to take into account when diamond shopping. Brilliant Earth offers virtual appointments and has brick-and-mortar stores in Boston, San Francisco, Philadelphia, and other cities.
7. Etsy
Looking to support an independent jeweler? Etsy is the way to go.
Our favorite: Antique Iolite Diamond—$1,058
Prices: 💍
Return policy: Varies by shop
Etsy has every kind of engagement ring you can imagine, including antique engagement rings, handmade rings, stones that are hard to find at conventional retailers, and more. One such Etsy shop, PenelliBelle, sells incredible antique rings that hold black diamonds, moissanite, and lab-created diamonds, to name a few. Another shop, Aardvark Jewelry, offers alexandrite, moonstone, and emeralds. Doron Merav Jewelry specializes in nature-inspired engagement rings, with designs that look like twigs, leaves, snow, and flowers. Etsy guarantees you can find something truly unique and one of a kind––great for if you have a specific style in mind.
8. Catbird
Catbird rings have an offbeat, unique aesthetic all their own.
Our favorite: The Swan Solitaire—from $2,500
Prices: 💍💍💍
Return policy: 10 days
Catbird is a women-owned business that specializes in unique and handmade engagement rings. Found in Brooklyn, New York in 2004, the company prides itself on ethically sourcing diamonds and offering a wide range of options for customers looking for a sustainable and eco-friendly ring. We found its rings to have delicate and light styles with classic looks, such as round, square, and solitaire cuts. All rings come with your choice of metal, including platinum, 14k yellow gold, white gold, or rose gold. You can schedule a virtual consultation if you want to be absolutely certain about your pick before you buy.
9. Kataoka Jewelry
Kataoka makes wearable art—and their engagement rings are no exception.
Our favorite: Pearl Snowflake Ring—from $8,580
Prices: 💍💍💍
Return policy: No returns or exchanges
Japanese-owned Katoaka Jewelry is perfect for those looking for a less traditional ring that’s still delicate, luxurious, and beautiful. Many of the rings feature colored stones such as sapphires, pearls, and emeralds. Katoaka also has spectacular diamond rings, and a large part of its collection is one-of-a-kind. The company offers diamond certificates as an option to be included with the ring, as well as multiple carats of diamond. You can also get a personal engraving put inside your ring.
10. The Clear Cut
Design a custom ring that make your love smile at The Clear Cut.
Our favorite: Oval Sapphire Ring—$5,500
Prices: 💍💍💍
Return policy: Contact directly
With its commitment to ethics, sustainability, and quality jewelry, The Clear Cut is among the best in online engagement ring retailers. It prides itself on providing a detailed process for creating a customized engagement ring. The Clear Cut’s gemologists will help you put together the perfect ring for your significant other, providing you with a curated selection of diamonds. They’ll also design the ring just for you. Check out The Clear Cut if you want to put in a little extra work (and cost) to create a truly one-of-a-kind piece.
11. Melanie Casey
Melanie Casey approaches jewelry with a blend of traditional techniques and modern style.
Our favorite: Threaded Ring with Halo, Oval Cut Diamond—$3,650
Prices: 💍💍💍
Return policy: 14 days
Melanie Casey was founded by its namesake designer in Andover, Massachusetts in 2010. Casey was a jewelry maker who wanted to design and sell delicate quality jewelry. The brand approaches jewelry with a blend of traditional techniques and modern style. Its engagement rings are timeless and contemporary. The company is committed to ethically-sourced gems and sustainable materials. The customized pieces are handcrafted in Melanie Casey’s studio, making each piece unique in its own way. You can also visit the company’s made-to-order section.
12. Stag & Finch
The company's gemstones are cut in-house with unique designs.
Our favorite: Paris Solitaire Ring—$2, 270
Prices: 💍💍
Return policy: 60 days
Stag & Finch has a very minimalist design aesthetic in its engagement rings. Each piece is handcrafted with care. The company focuses on sustainability and eco-friendly materials with recycled precious metals and ethically sourced gems. The gemstones are cut in-house with unique and beautiful designs. Some designs include nature-inspired, multi-stone, and accented engagement rings. The website also has a ring-builder if you prefer to customize your own ring.
13. Olive Ave
Olive Ave offers a sophisticated, elegant style.
Our favorite: Emerson—$1,160
Prices: 💍
Return policy: 30 days
Olive Ave sells a variety of styles for engagement rings. Its rings are high quality with a sophisticated, elegant style, and made with gold, silver, diamonds, and other gemstones. The website offers a variety of finishes for different tastes. You'll find delicate, simple, and timeless designs with multiple cuts that’ll suit your preference.
14. Jewelry by Johan
The rings are sturdy and appealing for everyday wear.
Our favorite: Three Stone Engagement Ring with Meteorite—$3,245
Prices: 💍💍
Return policy: 10 days
Jewelry by Johan offers alternative and traditional engagement rings, including a gorgeous meteorite and white sapphire engagement ring. The company’s style is a little heavier, making these rings sturdy and appealing for everyday wear. There are also wood, mokume, and various metal options for unique engagement rings.
